DREAMMAKER BATH & KITCHEN President Responds to Forbes Worst Franchise List
The DreamMaker Bath & Kitchen franchise was rated the 7th worst franchise opportunity in the $150, 001 – $500,000 investment range by Forbes magazine.
UnhappyFranchisee.Com has posted Forbes list of America’s worst franchises and invited comments on Forbes’ rankings.
We specifically invited discussion of the DreamMaker Bath & Kitchen franchise on our post DREAMMAKER BATH & KITCHEN Rated a Worst Franchise by Forbes. Do You Agree?
Doug Dwyer, President & CSO, DreamMaker Bath & Kitchen™, responded to our request with the following statement:
Mr. Dwyer wrote:
While we respect Forbes’ attempt to help people considering franchise opportunities, we hope no one will rely on this list to guide their research. As a proxy for judging “best” and “worst,” Forbes relied on unit tallies from 2008 to 2012. The effect? Franchises that were focused on the real estate industry received low marks in spite of their resilience compared to the industry during the Great Recession, and other franchises received high marks in spite of regulatory changes since 2012 that create significant challenges for their business models.
During the Great Recession, excellence was a matter of survival for home services franchises like DreamMaker Bath & Kitchen, and we worked diligently to help remodelers survive in spite of a massive disruption in the housing market. You can read our franchisees’ stories on our blog. They don’t shy away from talking about the challenges they faced and how DreamMaker helped them survive — and how DreamMaker is now helping them prosper.
Our same store sales increased 23% in 2013, more than seven times as fast as the revenue growth of the remodeling industry overall, and the National Association of the Remodeling Industry recently highlighted DreamMaker for its excellence. You can take an in-depth look for yourself at http://www.dreammakerfranchise.com.
Thanks for bringing this to our attention.
DOUG DWYER
PRESIDENT & CSO
DreamMaker Bath & Kitchen™
510 N. Valley Mills Drive, Suite 304
Waco, TX 76710
We thank Mr. Dwyer for his response, and invite other franchisors being discussed on our site to provide their viewpoints, which we will dutifully publish.
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